If you're not yet using triggered email as part of your marketing strategy, it's quite an effective incremental revenue stream that you may want to consider.
What is Triggered Email?
Triggered email is any email that's sent to a customer or visitor to your store, which is triggered by some action the customer has take or event in their lifecycle.
An abandoned cart email is a good example of a triggered email - a visitor gets to your store and begins to checkout but ends up abandoning the cart for one reason or another. This is an important point in the life cycle of that customer - reaching out to them with a timely email and perhaps a discount can help to save a lost customer.
Other examples of triggered email are:
- Review requests
- Product recommendations
- New product announcements
- Birthday or purchase anniversary emails
- Winback campaigns
MageMail is the Triggered Email App for Magento, founded by Kalen Jordan - a developer that we've known for some time in the Magento community.
Let me leave it to Kalen to explain what MageMail can do for you.
MageMail - The Triggered Email App for Magento
"Hi there, thanks for taking a moment of your time to read more about MageMail!
I'd just like to briefly highlight a few of MageMail's distinctives:
- It's tailored to Magento - MageMail is the only SaaS app built exclusively for Magento. That's why it has features that other providers simply don't have.
- It comes with managed on-boarding - We'll personally help to skin and draft your email templates for you. We can also help with installation (by a Magento Certified Developer) if you'd like.
- It's risk-free - The monthly pricing is completely performance-based - it costs 3% of attributed sales up to a maximum of $500 per month (approximately £325 at time of writing). No long term contracts or setup fees at all.
Also, as a special offer for MageTraining customers you can have your first $500 of generated sales on the house. If you turnover more than $500,000 per annum we will give you $2,000 of generated sales on the house. Just make sure you mention MageTraining when you sign up.
More About Kalen
Kalen Jordan loves the Magento ecosystem and enjoys being a part of the community. He is a Magento Certified Developer, a founding member of the Magento Stack Exchange site, a contributor to open source Magento tools on Github, the cohhost of MageTalk - The Magento Podcast, and is also pretty active on Twitter (@kalenjordan).
Find out more about MageMail here
Have you used or experienced MageMail?
If you have worked with MageMail in the past - or you choose to take them; then please, let us know how it turns out. We want to ensure that all of the service providers and agencies that we're recommending are high quality and trustworthy.
