At the 2016 Magento Imagine Conference in April, MageTraining met with a lot of people. These people were with companies like development agencies and hosting companies, to solution providers and merchants. Below is our interview with DSNYC, an interesting new solution provider which will be of interest to growing businesses looking to integrate their various business systems. They are poised to disrupt the ecosystem with a comprehensive service at an extremely competitive price.
What exactly is DSYNC?
The DSYNC team have developed a system integration platform that can connect every interactive system in the world together.
Tackling the 500 billion dollar challenge that is system integration, gone are the days of middleware. This drop and drag system pushes and pulls data bi-directionally in near real time, giving businesses a secret weapon to join fragmented systems.
Listed as one of the ‘Top 24 Companies to Change Retail’ by the US National Retailer Federation, the platform joins fragmented websites, point of sale, inventory, sales channels, email systems, loyalty and ERP, right through to IOT devices used by merchants and now operates offices in both the United States and Australia.
How will merchants find value in using DSYNC?
DSYNC has key differentiators:
- The platform is incredibly easy to use - we have implemented drop and drag, no-programming functionality
- It has universal connections – DSYNC is agnostic and can connect all programming languages
- It offers affordable, transparent pricing – low cost plans enable SMB’s to access the platform
- Data is in near real-time – the high volume core is built for speed and enormous data loads
- It provides two-way processing – giving the ability to push and pull information in both directions.
What types of merchants use the DSYNC solution?
Looking at our current marketplace, we are seeing SMB to large merchants make up a substantial percentage. We have found a wide cross-section of verticals from fashion, electronics to home-wares. With a large uptake in cloud-based applications, many merchants have been searching for an alternative to join all of their systems with existing infrastructure. Interestingly, we have also had many inquiries from healthcare, education and government sectors.
Is there a point in a business' growth where the DSYNC solution becomes critical?
DSYNC creates better efficiencies as we synchronize information across the merchants business. Merchants who have systems talking to each other, have the ability to reduce double handling and manual entry and also have the ability to use live information to improve customer service.
What are typical challenges merchants encounter when trying to synchronize the various systems used by their business?
During our market research we discovered main integration pain points included:
- The cost to integrate
Many middleware products have an outrageous price tag. For a traditional systems integrator, there is a common ideology: ‘Where there is mystery, there is margin”.
- Time to integrate
If the integration is expected to take weeks or months, then there is a higher risk perceived by the merchants.
- Ease of use and maintaining control
Having a tangible, easy to use platform aids the user to feel in control of the integration.
How many different systems can DSYNC connect?
DSYNC has the ability to connect unlimited systems. We have structured our plans to have unlimited connectors, even for our lowest plan. Merchants have the ability to separate systems within the hub and isolate new integrations without disturbing their business operations.
How can merchants prepare to address these challenges?
If merchants are having integration concerns, the first step is to talk to their web developer or MageTraining to see if DSYNC may be a good solution. DSYNC works side-by-side with leading industry partners to make sure the system integration is as seamless as possible.
How does DSYNC help eliminate the issues of managing inventory at various locations (retail, warehouse, website, etc.)?
Location based inventory has always been a challenge with many merchants estimating the stock on hand across different channels. With DSYNC, systems can communicate at a store, distribution centre, website, channel and a point of sale perspective, to gain better visibility across the operation.
What are some of DSYNC's key differentiators from their competitors?
The DSYNC average integration takes between 15- 20 minutes, which is significantly faster when compared to the weeks taken via traditional integration methods.
The integration itself does not require the user to be a developer and requires no coding.
DSYNC is approximately 40 times more affordable than the closest alternative and is also SaaS based, in which users can simply pay by the month.
DSYNC has the capability of moving data across systems almost instantly with our near real-time processor and has both prebuilt ready to go connectors and DIY capabilities via our SDK (Software Development Kit).
To learn more about DSYNC, visit their website: https://www.dsync.com/
